Understand Your Audience.
Then Activate & Grow It.

Unify Your Audience Data. Power Every Decision.
Meet Audativ, the B2B publisher platform that helps you understand and grow your audience with confidence. Track subscriptions, segment readers, and unlock actionable insights, all in one place.
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Built for B2B Publishers.
Backed by 20 Years of Experience.

Audativ combines industry expertise and technology for smarter audience management.

Our team knows publishing inside and out, helping you solve challenges like:

  • Managing print and digital subscriptions
  • Uncovering hidden audience opportunities
  • Creating actionable, data-driven insights

We give publishers the tools to make faster decisions and grow revenue through targeted audience strategies.

See Audativ in Action

Your Data. Unified.
Unduplicated. Unlocked.

With Audativ, all your audience data comes together in one clear view, so you can connect with your readers across every channel and act on insights instead of wrestling with disconnected data.

Audativ gives you a single view of your audience so you can connect with readers across every channel and act on real insights instead of struggling with disconnected data.

You’ll get:

  • Interactive dashboards and visual reports
  • Dynamic segmentation tools
  • Seamless integrations with AccuZIP and USPS
  • Clean, deduplicated data for confident decision-making
See Audativ in Action

Core Capabilities That Drive Growth

Audience Fulfillment

Streamline print and digital publications, domestic or international.
  • Issue closings and distribution
  • Customer service support
  • Clean, accurate data management
  • Audit-ready reporting

Audience Management & Development

Turn insights into growth strategies.
  • Annual marketing plans and budgets
  • AAM statements, audits, USPS compliance
  • Audience behavior analysis
  • Retention and acquisition strategies
  • Rich audience profiles

Subscription Form Hosting & Data Collection

Collect smarter.
  • Conditional and branching logic forms
  • Unlimited demographic fields
  • One-click deployment

Reporting & Analytics

Reports designed for action.
  • AAM audits (3a, 3b, geographic, cross-tab)
  • Custom reports including Statement of Ownership
  • On-demand BI query tools
  • Export-ready visuals for sales and marketing

Audience Spotlight

Medical Journals and Publications

Deep experience in medical, nursing, pharmacy, veterinary, and dental publishing.

With Audativ, you can:

  • Append NPI data for precision targeting
  • Simplify AAM and USPS audits
  • Segment by specialty
  • Track multi-channel content consumption

Medical Journals and Publications

Deep experience in medical, nursing, pharmacy, veterinary, and dental publishing.

With audativ, you can:

  • Append NPI data for precision targeting
  • Simplify AAM and USPS audits
  • Segment by specialty
  • Track multi-channel content consumption

Because Your Audience Deserves More Than Fulfillment

Engage, grow, and retain your audience with Audativ. Trusted by publishers for audience strategy, management, and growth.

Start Growing Today

One powerful B2B bundle.

Headshot of a guy smilingHeadshot of an old person looking at the skyHeadshot of girlHeadshot of an old person listening to music and dancingHeadshot of a young girl smilingHeadshot of a guy wearing a hatHeadshot of a guy shoutingHeadshot of a young girlHeadshot of a guy looking thourgh camera lensesHeadshot of a young boy screamingHeadshot of a young girl smilingHeadshot of a young girl wearing sunglassesHeadshot of a guy looking upHeadshot of guy smiling and wearing sunglassesHeadshot of a guy taking a picture

Introducing Ascent b2b studio

Don’t Just Know Your Audience. Grow It.

Turn your data into action,
not just insights.

B2B publishers, meet your unfair advantage. While other platforms stop at tracking metrics, the Ascent b2b studio turns data into action—transforming static insights into measurable impact and one-dimensional reports into real business results.

Start Growing Today

Fulfillment. Aggregation. Analytics. Email. Elevated.

Ascent b2b studio brings together three powerhouse platforms—Audativ, ONEcount, and PostUp—to give publishers an end-to-end solution for audience management.

Audativ

Your foundation for audience data excellence.
  • Unified subscription lifecycle management
  • Real-time audience insights and flexible reporting
  • AAM and USPS audit-ready tools
  • Merge/purge, imports, and mass updates
  • Customer support and subscription form management

ONEcount

Your data aggregation and activation powerhouse.
  • 360° unified customer view with ID Graph
  • Smart paywalls, registration, and SSO
  • Segment audiences by behavior, demographics, or engagement
  • AI-driven personalization and targeting
  • Integrated dashboards for web, email, events, and more

PostUp

Your email marketing engine—built for publishers.
  • WYSIWYG drag-and-drop email builder (no HTML required)
  • Automated drip campaigns and newsletter workflows
  • SMS and mobile testing
  • AI-powered optimization and A/B testing
  • Dedicated deliverability experts

Your Integrated B2B Growth Solution

With Ascent b2b studio, your fulfillment, data, and email tools finally speak the same language.

Simplify your operations.
Strengthen your audience relationships.
Maximize every touchpoint.
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